I thought buying the issue would be a nice way to get the first episode, since I missed a lot of it for various reasons. Lo and behold, the CD has episodes 1.02 to 1.04, but 1.01 isn't there. This isn't made clear on the outer wrapper, unless you happen to be good at remembering episode titles (which I'm not). What's more, the only way to get it is to subscribe for several issues; you then get a file to keep them in, the original film, and the pilot episode. By my calculations, if you subscribe for even this long and then cancel (which takes another month!) you will have spent a lot more than the first boxed set and film cost.
Not really a surprise that it's a rip-off, apart from the first episode not being there - this'll teach me to look carefully before I buy. At least I'm only out £3.99...